Home/Supermarket Data
Supermarket Data

Supermarket pricing and product data, fresh daily.

Monitor assortments, promotions, pricing differences and product attributes at every major supermarket.

{
LIVE DATADaily and weekly price updates
Data sources and platforms from our projects
Vomar
PLUS
Dirk
Poiesz
Müller
Rossmann
SPAR
Albert Heijn
What you get

Current data. Ready to use.

Every solution is aligned with your sources, definitions, frequency and technical environment.

01

Price monitoring

Compare products, stores, regions and promotions over time.

02

Promotions

Identify promotional prices and analyse pressure by category.

03

Product attributes

Track brands, organic products, content, claims and availability.

Supermarket data use case

Supermarket data for apps, monitoring and research.

Use current product and price data for apps focused on supermarket prices and health, for government monitoring or as a reliable source for market and economic research.

Practical exampleBuild an app for prices or health

Combine product names, pack sizes, unit prices, promotions and product images in one dataset. This lets users compare products fairly and track how prices and offers change.

Expected data fields
  • productIdor unique URL identifier
  • productNamefull product name
  • currentPrice + originalPricepromotional price and regular price
  • isOnSale + bonusEndDatepromotion status and end date
  • sizeTextfor example, 1 L, 500 g or 6 × 1.5 L
  • unitPrice + unitOfMeasurefor example, €/L or €/kg
  • category + categoryExternalIdcategory and external category ID
  • websiteUrlproduct page URL
  • imageUrlproduct image URL
  • scrape_timestampdata collection timestamp
Automated delivery

Two tables in your Azure environment.

The data is refreshed or added to a MySQL database in the Microsoft Azure environment twice a week. You receive your own login credentials.

Product tableUpdated periodically with new and changed product information.
Price tableUpdated twice a week with current price information.

We use a dashboard to check the total counts for each supermarket with every delivery.

Strategic benefits

Assortments, promotions and product choices in view.

Daily supermarket data supports category management, pricing, market research and product development.

01

Pricing position

Compare regular pricing and developments by retailer and category.

02

Sale items

Monitor which products are promoted, for how long and at what discount.

03

Organic products

Track organic supply, certifications, pricing differences and assortment growth.

04

Product attributes

Analyse brand, content, packaging, nutrition claims and availability.

Automatic data delivery

Data delivered where you work.

From cloud storage and databases to BI tools and a business dashboard.

Microsoft AzureGoogle CloudAmazon Web ServicesMySQL / SQL ServerCompany databaseDashboard & API
Why choose us?

Technology, quality and support in one team.

01

Managed Service

One partner for development, monitoring, maintenance and delivery.

02

Complete customisation

Sources, fields, frequency and output aligned with your business.

03

Highly scalable

From a focused pilot to millions of records and multiple countries.

04

All-round support

Help with source selection, definitions, analysis and integration.

05

Security expertise

Secure infrastructure, access and delivery of business data.

06

Compliant & ethical

Public data, collected ethically and in line with GDPR, securely stored in Europe.

In depth

Supermarket price data for consistent comparison.

A structured supermarket price dataset connects current prices with products, pack sizes and promotions.

Monitoring supermarket price changes reveals differences between retailers, brands and categories.

Historical supermarket price information shows promotional patterns and longer-term market movements.

Our approach

Three steps to reliable data.

  1. 01

    We listen

    We translate your objective into sources, fields and a suitable delivery schedule.

  2. 02

    We build & test

    We develop the data flow and validate the first results together.

  3. 03

    We manage, you use

    Data is delivered automatically while we monitor quality and continuity.

Ready to start?

What data will move you forward?

Tell us what you need to know. We will contact you within one business day to discuss the possibilities.

Discuss your data needs